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Don't spend too much on the box and the wrapping paper. No matter how big the occasion, your loved ones just want what's inside.-- Bono, on what's he learned from being in U2, 2002

U2 Wins Sports Emmy

@U2

You read that correctly -- U2, along with the Soweto Gospel Choir, was honored yesterday with a Sports Emmy from the National Academy of Television Arts & Sciences. The award was for Outstanding Music Composition/Direction/Lyrics for their musical contribution to the 2010 FIFA World Cup. 

We reported the announcement of their participation in April 2010. This story by Billboard offers a history of the collaboration.