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The great thing about our material is that it is incredibly simple. But it's incredibly complicated to get it that simple. -- Adam

Adam Clayton walks the runway in London for Hermes


Adam Clayton 2018 concert 1200px

Adam Clayton can add a new title to his LinkedIn profile: fashion model.

Clayton walked the runway on Thursday at the Hermes fashion show in London. He tweeted about it from the band's official account, saying he had "stepped into the frame" -- a reference to the name of the show, "Hermes: Step Into The Frame." If that reference wasn't clear enough that he'd actually modeled at the show, and not just attended, an Instagram video by GQ editor Dylan Jones gave it all away:

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Wot, no bass? #wherethecatwalkshavenoname @hermes #u2 @u2

A post shared by Dylan Jones (@dylanjonesgq) on

By the way, you may recognize Jones' name -- he wrote the band's official 360 tour photobook, From The Ground Up.

(Note: The original version of this article said that Adam's current wife was once a model; as we reported at the time of their marriage, that's not the case.)

(c) @U2, 2019.