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"As a performer, I understand it takes a picture of me with the Pope or a president to get debt cancellation onto the front pages. Otherwise it's just too obscure a melody line."

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VIDEO: U2 Conference Interview with Brian O'Neal on Marketing U2 in the 1990s

@U2, May 03, 2013
By: Matt McGee

 

Last week, I had the pleasure of leading an interview session at the U2 Conference with Brian O'Neal, who led much of U2's U.S. publicity in the 1990s. Our conversation covered obvious things like Achtung Baby and the Zoo TV tour, Pop and the PopMart tour, but also some less obvious topics like the Negativland incident and the stolen/lost Achtung Baby session tapes that became a popular bootleg around the world.

Our written recap of the session is online already, and now you can watch the entire session below. We'll have a couple more videos to share soon, so be sure to subscribe to our YouTube channel to get alerted when they're ready.



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April 18 2014

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